Steve Barakatt Named Destination Québec cité Ambassador in Asia

Quebec, November 22, 2021 - Destination Québec cité is proud to announce that Steve Barakatt, C.Q. has been named ambassador for Québec City and the surrounding area. In his new role he will promote the region throughout Asia. His South Korean tour kicks off this week and will be the artist’s first opportunity to showcase Québec City as a must-go destination to audiences and the media.

“We are proud to work with an artist from Québec City whose performances and music have delighted audiences fordecades on acontinentthat 60% of the world’spopulation callhome. Steve has an impressive sphere of influence and boundless creativity. We look forward to a fruitful collaboration” said Robert Mercure, Director of Destination Québec cité.

Steve was also instrumental in convincing the team behind the popular Korean television series Goblin: The Lonely and Great God to film a number of scenes in Québec City, a project made possible with the collaboration of Destination Canada. Filming in 2016 elevated not just the Québec City region but the province as a whole, which has since become a favourite destination for South Koreans living in Canada. Steve was also involved in the highly popular reality television show My Wife's Secret Recipe. He invited the show’s participants to his historic home in Old Québec for an entire evening of filming, and several million viewers tuned in to watch. These two shows were a major factor in attracting more Asian visitors to Québec City.

“The secret is out! I’m very proud of my hometown, and I’m not shy about sharing my love of Québec City with all its charms. It’s the inspiration behind many of my special pieces. This new partnership lets us join forces and invite millions of travelers from Asia to visit our beautiful city,” said the musician shortly after his arrival in South Korea to perform in five major cities.

About Steve Barakatt
A native of Québec City, Steve Barakatt has earned remarkable international acclaim for his hundreds of productions with top artistic talent, major record labels, and renowned recording studios. His music has been a part of numerous televised events including the Monaco F1 Grand Prix and the FIFA World Cup. In 2018 he was decorated by the prime minister of South Korea, and he was recently named a Knight of Ordre national du Québec by the premier of Québec. His notable compositions include the international anthem for UNICEF and the hugely successful composition “Autumn in Quebec”. In 2020 he signed a worldwide distribution agreement with Universal Music MENA.

About Destination Québec cité
Destination Québec cité has some 805 members in an area that spans Québec City, L’Ancienne-Lorette, Saint-Augustin-de-Desmaures, Wendake, and the regional municipal counties of Portneuf, Jacques-Cartier, Île d'Orléans, and Côte-de-Beaupré.

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